1. What is the purpose of a mobile app product tour?

The purpose of a mobile app product tour is to introduce and familiarize users with the key features and functionality of the app in an engaging and interactive way. This helps users understand how to use the app and its benefits, increasing their likelihood of continued usage and satisfaction with the product. A product tour can also highlight any unique or innovative aspects of the app that set it apart from competitors, helping to differentiate it in the market. Additionally, a product tour can act as a selling point for influencers or potential investors looking to understand the app’s value proposition.

2. How does a mobile app product tour enhance user experience?

A mobile app product tour enhances user experience in several ways:

1. Introduces the Features: A product tour is designed to showcase the various features of the app. It helps users understand what the app does and how they can use it to fulfill their needs.

2. Improves User Onboarding: A product tour guides users through the initial setup process, making it easier for them to get started with the app. This reduces confusion and increases user satisfaction.

3. Increases Engagement: By highlighting key features and demonstrating how they work, a product tour encourages users to explore different aspects of the app, increasing engagement and time spent on the app.

4. Helps with Navigation: A mobile app can have multiple screens and features, which can be overwhelming for new users. A product tour illustrates how to navigate through these screens, making it easier for users to find what they are looking for.

5. Increases Retention: When users understand and are comfortable using an app’s features from the start, they are more likely to continue using it, leading to higher retention rates.

6. Provides Contextual Information: A product tour provides information about specific features within their context of usage, helping users understand how they fit into the overall functionality of the app.

7. Builds Brand Trust: A well-designed product tour reflects a professional and user-friendly approach towards development. This builds trust in users by showcasing that the company cares about providing a positive user experience.

8. Saves Time: Users often download multiple apps trying to find one that best meets their needs. A good product tour helps them quickly understand if this is the right app for them, saving both time and effort.

9. Reduces Churn Rate: By effectively demonstrating an app’s value proposition in a clear and concise manner through a product tour, it reduces user frustration and dissatisfaction, leading to lower churn rates.

10 . Offers User Assistance: Product tours often include tutorials or tips on how to use different features, providing users with quick and convenient assistance whenever they need it.

3. What are the main components of a successful mobile app product tour?

1. Clear and concise introduction: The product tour should begin with a short and simple introduction that explains the purpose of the app and what users can expect from it.

2. Step-by-step instructions: The tour should guide users through the app’s features in a logical sequence, using clear instructions and visuals to explain how each feature works.

3. Interactive elements: A successful product tour should allow for user interaction, such as swiping or tapping on certain elements to see how they work. This makes the experience more engaging and helps users better understand the app’s functionality.

4. Visuals and animations: Including visuals, animations or videos in the product tour can make it more visually appealing and help convey complex information in an easy-to-digest format.

5. Realistic use cases: Showcasing real-life scenarios where the app would be useful can help users relate to the product and understand its value.

6. Personalization: Personalizing the product tour based on user preferences or previous interactions with the app can make it more relevant and tailored to their needs.

7. Call-to-action (CTA): Each section of the product tour should have a clear call-to-action for users to take action, whether it is to explore a feature, sign up for an account, or share the app with others.

8. Easy exit options: It is important to provide easy exit options for users who may not want to go through the entire product tour. This could include a skip button or an option to continue later.

9. Progress tracking: Including a progress tracker can help users keep track of how much of the tour they have completed and give them a sense of accomplishment as they move through it.

10. Feedback mechanism: A successful product tour should also provide a way for users to leave feedback or ask questions if they need clarification about any feature or function within the app.

4. How can a mobile app product tour increase user engagement?

A mobile app product tour can increase user engagement in the following ways:
1. Introduces new features: A product tour enables users to understand the new features and functionalities of the app. This creates excitement and interest in using the app, leading to higher engagement.

2. Improves navigation: A product tour can guide users on how to navigate through the app effectively, making it easier for them to find what they need and engage with the app.

3. Highlights key benefits: Through a product tour, users can learn about the key benefits of using the app, such as time-saving features or unique functionalities. This can entice them to use the app more frequently.

4. Increases understanding: By explaining how different parts of the app work together and demonstrating their capabilities, a product tour helps users understand and appreciate the value of the app. This leads to increased usage and engagement.

5. Provides a personalized experience: Personalization is essential for user engagement, and a product tour allows you to tailor content according to each user’s behavior and interests, making it more engaging for them.

6. Encourages exploration: Product tours often involve interactive elements that encourage users to explore different areas of the app and discover its full potential. This promotes active engagement with the app.

7. Offers tips and tricks: A product tour can include tips and tricks on how to use certain features in creative or efficient ways. This not only enhances user experience but also encourages them to try out these tips, increasing engagement.

8. Promotes retention: By educating users on how to get the most out of your app, a product tour can help retain users who might have otherwise abandoned it due to lack of understanding or interest.

9. Allows for feedback: Including an option for users to provide feedback during or after a product tour can make them feel heard and valued, leading to increased loyalty and engagement.

10. Targets specific goals: Depending on the specific goals of your app, a product tour can be tailored to highlight those features or actions that are important for achieving these goals. This can encourage users to engage in those actions and contribute to accomplishing your objectives.

5. In what ways does a mobile app product tour improve user retention?

1. Attracts and engages new users: A product tour provides an interactive and engaging way for new users to learn about your app’s features and benefits, making it more likely for them to stick around and explore further.

2. Onboarding and user education: A product tour helps new users understand how to use your app effectively by highlighting key features and demonstrating how they work. This reduces the learning curve and increases user confidence, leading to better retention rates.

3. Personalized experience: By tailoring the product tour based on a user’s specific interests and preferences, you can make them feel valued and increase their involvement with your app. This personalized experience can improve their overall satisfaction with the app, encouraging them to return.

4. Showcasing unique features: Through a product tour, you can highlight the unique features of your app that set it apart from competitors. This can help retain users who are looking for a certain feature or functionality that your app offers.

5. Increased understanding of value proposition: Product tours can effectively communicate the value proposition of your mobile app in a concise and visually appealing manner. This not only boosts user retention but also encourages word-of-mouth marketing as satisfied users are more likely to recommend it to others.

6. Reduces confusion and frustration: Without proper guidance, many first-time users may become overwhelmed or confused by an unfamiliar layout or complex features. A product tour ensures clarity in understanding, reducing frustration and enhancing overall user experience.

7. Reminds users of forgotten features: As mobile apps are updated frequently, some features may get lost or forgotten by regular users over time. A product tour is an opportunity to remind existing users of all the capabilities of the app, potentially re-engaging them with any recently added functions.

8. Tips for using advanced features: A product tour not only shows how basic functions work but also highlights more advanced features that may be hidden or overlooked by some users. Knowing these advanced features can elevate their experience with the app and encourage them to continue using it.

9. Better understanding of app goals: It is important for users to understand what an app aims to achieve and how it aligns with their needs. A product tour clearly communicates the purpose of your app, increasing user comprehension and retention.

10. Encourages user interaction: By showcasing how to interact with the app, a product tour encourages users to explore and engage with different features on their own. This increased interaction can lead to higher user retention as it keeps them engaged and invested in the app’s functionality.

6. What factors should be considered when designing a mobile app product tour?

1. Target Audience: The product tour should be designed with the target audience in mind. Factors like age, interests, and technical knowledge can impact how the tour is presented.

2. Length of Tour: The tour should strike a balance between providing enough information to engage users and not overwhelming them with too much information. Consider the length of the tour based on the complexity of your app.

3. User Experience: A mobile app product tour should have a simple and intuitive interface that is easy for users to navigate. It should also match the overall design and branding of the app.

4. Clarity of Information: The main purpose of a product tour is to educate users about the app’s features and functionality. The information presented should be clear, concise, and relevant.

5. Interactive Elements: Adding interactive elements like animations, videos or quizzes can make the product tour more engaging for users.

6. Onboarding Process: The product tour should seamlessly lead into the onboarding process, providing a smooth transition for new users.

7. Timing & Placement: Consider when it’s best to present the product tour – upon first opening the app or after some usage time? Also, where it should be placed within the app – a dedicated section or as part of an initial tutorial?

8. Personalization: A personalized experience can make users feel more connected to the app. Consider tailoring parts of the product tour based on user data such as location or preferences.

9. Flexibility: Users may prefer different learning styles so offering options such as skip or pause button gives them flexibility and control over their learning experience.

10. Feedback & Support: Provide ways for users to provide feedback and access support during or after completing the product tour in case they have any questions or issues with the app.

7. How can personalized tours cater to different types of users?

Personalized tours can cater to different types of users by tailoring the tour experience based on their interests, preferences, and needs. This can be achieved in several ways, including:

1) Customized itineraries: Personalized tours can offer different tour routes or activities that cater to the specific interests and preferences of different users. For example, a foodie might be interested in a culinary tour while an adventure enthusiast might prefer a hiking or biking tour.

2) Language options: Personalized tours can provide language options for non-native speakers by offering audio guides or hiring multilingual tour guides.

3) Accessibility options: Tour companies can offer personalized tours that cater to individuals with disabilities by providing wheelchair-accessible routes and facilities.

4) Private vs group tours: Different users may have different preferences when it comes to group size. Some may prefer private or small group tours for a more intimate experience, while others may enjoy larger group tours for the social aspect. By offering both options, personalized tours can cater to a wider range of users.

5) Flexibility: Personalized tours allow for flexibility in scheduling and pace. This allows individuals or groups with varying levels of mobility or time constraints to still participate in the tour and enjoy it at their own pace.

6) Special interests: Some personalized tours may focus on specific themes such as history, art, music, or architecture. This allows users with niche interests to find a tour that caters specifically to their passions.

7) Additional services: Tour companies can offer add-on services such as transportation arrangements, accommodation bookings, or meal reservations based on the user’s preferences and budget.

Ultimately, personalized tours aim to create a unique and tailored experience for each user by taking into account their individual needs and desires. By offering various customization options, these types of tours can cater to diverse audiences and make the experience more enjoyable for everyone involved.

8. What are some common mistakes to avoid when creating a mobile app product tour?

1. Including too much information: A product tour should be short and concise, highlighting only the key features or benefits of your app. Including too much information can overwhelm users and make them lose interest.

2. Not customizing the tour for different user segments: Your app may have different features that are relevant to different groups of users. It’s important to tailor the product tour according to their needs and preferences.

3. Using too much technical language or jargon: Remember that not all of your users may be familiar with technical terms related to your app or industry. Use simple and easy-to-understand language in your product tour.

4. Not testing the tour: Before launching your product tour, make sure to test it on real users to gather feedback and identify any areas for improvement.

5. Having a lengthy or complicated registration process as part of the tour: The purpose of a product tour is to introduce users to your app’s key features, not collect personal information from them. Keep the registration process quick and simple.

6. Not including interactivity: A product tour should be engaging for users, so include interactive elements such as quizzes, surveys, or animations to make it more interesting.

7. Neglecting visual design: A visually appealing tour will attract more user attention than one that is plain and uninteresting. Make sure to use high-quality images, videos, and animations in your product tour.

8. Not providing an option to skip or exit the tour: Some users may already be familiar with your app or prefer to explore it on their own without a guide. Always provide an option for users to skip or exit the product tour if they choose to do so.

9. How can analytics and data help optimize a mobile app product tour?

1. Identifying the most important features: Using analytics and data, app developers can track user behavior and identify the most frequently used features of their app. This information can be used to optimize the product tour by highlighting these key features and showing users how to access them during the tour.

2. A/B testing different variations: Analytics can also help in A/B testing different versions of the product tour to see which one is more effective in engaging users and driving them to explore further within the app.

3. Tracking drop-off rates: By analyzing user behavior during the product tour, developers can identify at which point users are dropping off or getting disengaged. This information can be used to improve or eliminate certain sections of the tour that may be causing confusion or disinterest.

4. Understanding user demographics: Analytics can provide insights into the demographics of your app users, such as age, gender, location, etc. This information can help tailor the product tour to better suit the target audience.

5. Gathering feedback and reviews: Using data from user feedback and reviews, developers can gain insights into what users find confusing or difficult in the product tour. This information can be used to make necessary changes to improve the overall experience.

6. Monitoring touchpoints: With analytics, developers can track user touchpoints within the app during the product tour. This will help determine where users are spending more time and which areas need more attention during the tour.

7. Personalizing content: Based on user behavior data, developers can personalize content within the product tour for each individual user or for different segments of users. This makes it more relevant and engaging for users.

8. Tracking conversions: Analytics tools allow developers to set up conversion tracking and measure how many users complete each step of the product tour successfully. This will give an idea of how effective the tour is in converting new users into active ones.

9. Analyzing engagement metrics: By tracking engagement metrics such as time spent on each step of the product tour, click-through rates, and completion rates, developers can gain insights on which parts of the tour are most engaging and optimize accordingly.

10. Are there any industry standards or best practices for creating a mobile app product tour?

Yes, there are several industry standards and best practices for creating a mobile app product tour. Some of the common practices include keeping the tour short and concise, using interactive elements such as animations and quizzes, personalizing the tour based on the user’s needs and preferences, providing clear instructions and explanations, and utilizing high-quality visuals to engage users.

Some other best practices include designing tours that match the overall branding and design of the app, incorporating social proof through user reviews or testimonials, offering in-app support or assistance during the tour, and regularly updating the tour to reflect any changes or new features in the app.

Additionally, it is recommended to A/B test different versions of your product tour to see which approach resonates best with your target audience. It is also important to track analytics and user feedback to continuously improve and optimize your product tour for maximum effectiveness.

11. Can a mobile app product tour be updated or changed after the initial release of the app?

Yes, a mobile app product tour can be updated or changed after the initial release of the app. The content and design of the tour can be modified to improve user experience or to reflect changes in the app’s features or interface. However, care should be taken to maintain consistency and avoid major changes that could confuse existing users. It is also important to inform and educate users about any updates or changes made to the product tour.

12. How does user feedback play a role in improving the effectiveness of a mobile app product tour?

User feedback is crucial in improving the effectiveness of a mobile app product tour because it allows developers to understand how users interact with the tour and identify any pain points or areas for improvement. This can be done through the use of surveys, reviews, or user testing.

Based on this feedback, developers can make adjustments to the product tour such as reordering the steps, adding or removing elements, or clarifying confusing instructions. This will help to create a smoother and more intuitive experience for users, increasing the chances of them successfully completing the product tour and understanding its purpose.

Additionally, user feedback can also provide insights into which aspects of the app are most important to users. By understanding what features or information users find most valuable through their comments and ratings, developers can tailor the product tour to highlight these key elements and make sure they are effectively communicated to users.

Overall, incorporating user feedback into the development process of a mobile app product tour allows for continuous improvement and ensures that the tour is effectively fulfilling its purpose of introducing users to the app’s features and functionality.

13. Does the length or complexity of a mobile app affect the design of the product tour?

Yes, the length and complexity of a mobile app can affect the design of the product tour. If the app is long and complex, the product tour may need to be more detailed and thorough in order to effectively guide users through all the features and functions of the app. This could include more screens and steps in the tour, as well as additional explanations and descriptions to ensure that users understand how to use the app.

On the other hand, if the app is shorter and simpler, the product tour may be shorter and more concise, focusing on highlighting key features or providing a quick overview of how to use the app. In this case, it may also be important to make sure that the product tour is user-friendly and easy to follow so that it doesn’t add unnecessary complexity for users.

Additionally, if an app has a high learning curve or complex user interface, it may require a more detailed and interactive product tour with animations or interactive elements to help users better understand how to navigate through the app. On the other hand, a simpler and more intuitive app may not require as much explanation in its product tour.

Overall, the length and complexity of a mobile app are important factors to consider when designing a product tour as they can impact how much information needs to be included in order for users to effectively learn how to use the app.

14. Are there any strategies for integrating promotional content within a mobile app product tour without disrupting the user experience?

1. Integrate promotions seamlessly: One way to integrate promotional content without disrupting the user experience is to seamlessly incorporate it into the app’s overall design and functionality. This could include using a subtle banner or pop-up within the tour itself, or showcasing relevant promotions in the app’s already existing features and sections.

2. Use targeted and personalized messaging: Instead of bombarding all users with promotions, use targeted and personalized messaging based on their behavior, preferences, and interests. This will make the content more relevant and appealing to them, without feeling disruptive.

3. Time promotions strategically: Avoid showing promotional content during critical moments of the app tour, such as when users are trying to learn or perform a specific task. Instead, place them at appropriate intervals where they won’t interrupt the user’s flow.

4. Make it optional: Give users the option to skip or dismiss promotional content during the product tour. This allows them to focus on learning about the app’s features first without any distractions.

5. Offer value-driven promotions: Rather than just promoting products or services, offer exclusive deals or discounts that provide real value to your users. This can incentivize them to pay attention to the promoted offers without feeling like they are being marketed to.

6. Provide clear call-to-action buttons: If your promotional content includes a call-to-action (such as signing up for a free trial), make sure it stands out from other elements in the product tour and is easy for users to follow through on if they choose.

7.Offer in-app rewards: Reward users for engaging with promotional content by offering in-app rewards such as virtual currency or special access to certain features. This can make the promotional content feel like an interactive part of the app rather than just an advertisement.

8.Track user engagement: Monitor how users interact with your promotions within the product tour and adjust accordingly based on their responses. If some types of promotions consistently disrupt user experience, consider changing or removing them.

9. Keep it relevant and timely: Make sure the promotional content you integrate is relevant to your target audience and is appearing at the right time. For example, showing promotions for holiday deals during the off-season may be perceived as irrelevant and disruptive.

10. Test and gather feedback: Before rolling out any promotional content within your product tour, test it with a select group of users and gather feedback. This will help you make necessary improvements before making it available to all users.

15. How does localization play a role in designing effective multinational or multilingual tours?

Localization plays a crucial role in designing effective multinational or multilingual tours. It refers to the process of adapting a product, service, or communication to the specific language, culture, and preferences of a target audience.

When designing a tour for a multinational or multilingual audience, it is important to consider the cultural sensitivities and preferences of each country or language group. This includes understanding their customs, traditions, and beliefs, as well as any potential language barriers that may exist.

One key aspect of localization in tours is the use of language. Providing information and instructions in multiple languages ensures that all participants can fully understand and engage with the tour experience. This could involve hiring multi-lingual guides or providing translated materials.

In addition to language, cultural elements such as food, music, and activities should also be considered when designing a multinational tour. For example, offering traditional dishes from each country represented on the tour can add an authentic touch and create a more immersive experience for participants.

Moreover, considering different cultural perspectives allows for the development of more inclusive and diverse tour experiences. Taking into account the unique values and beliefs of each group can help avoid any unintentional misunderstandings or offenses.

Localization also involves marketing and promotion strategies tailored to each audience. This may include using different advertising platforms targeting specific countries or regions, as well as utilizing local influencers or partners to reach a wider audience.

Overall, incorporating localization in designing multinational or multilingual tours ensures that all participants feel included and engaged throughout the experience. It helps create a more personalized and meaningful connection with each group, ultimately leading to a more successful tour.

16. Is it necessary for every new feature to have its own separate tour within an already established mobile application?

No, it is not necessary for every new feature to have its own separate tour within an already established mobile application. It may be more efficient and effective to incorporate the new feature into an existing tour or to create a comprehensive tour that covers multiple features at once. The decision should be based on the complexity of the feature and the overall user experience goals of the application.

17. How does accessibility compliance affect the design and implementation of a mobile app product tour?

Accessibility compliance requires that all users, regardless of their abilities, have equal access to information and functionalities provided by a mobile app. As such, the design and implementation of a mobile app product tour also need to comply with accessibility guidelines in order to ensure that it is accessible to users with disabilities.

Here are some ways in which accessibility compliance affects the design and implementation of a mobile app product tour:

1. Alternative Text: Images used in the product tour should have alternative text descriptions for visually impaired users who use screen readers. This allows them to understand the content and purpose of the images.

2. Keyboard Navigation: The product tour should be easily navigable using only a keyboard, as some users with motor impairments may not be able to use touch screens or drag and drop features.

3. Color Contrast: The color contrast between text and background should be high enough to ensure readability for users with visual impairments.

4. Audio Transcripts: If the product tour contains audio instructions or explanations, a transcript should be provided for deaf or hard-of-hearing users.

5. Captioning: For videos used in the product tour, captioning should be available for hearing-impaired users.

6. Font Size: The font size used in the product tour should be adjustable so that users with low vision can increase it for better readability.

7. Clear Navigation: The navigation within the product tour should be clear and consistent, making it easy for all users to follow along.

8. Voice Commands: Some users may rely on voice commands for interacting with their devices. Thus, incorporating voice commands into the design and functionality of the product tour can improve accessibility for these users.

In summary, designing an accessible mobile app product tour involves implementing features that make it easy for all users to access and navigate through the content while complying with accessibility standards and guidelines. This ensures that everyone has an equal opportunity to engage with your mobile app’s features and functionality.

18. Are there any tools or software that can assist with creating and implementing a mobile app producttour?

Yes, there are several tools and software that can assist with creating and implementing a mobile app product tour. Some popular options include:

1. Appcues: This tool allows you to easily create and customize product tours for mobile apps, without any coding knowledge.

2. Userpilot: Userpilot offers a drag-and-drop interface to create product tours for both mobile and web apps, along with advanced targeting options.

3. Pendo: Pendo’s platform includes a feature called “Walkthroughs” which enables easy creation of interactive product tours for mobile apps.

4. Appsee: In addition to providing analytics for mobile apps, Appsee also offers a feature called “In-App Walkthroughs” that allows you to create guided tours for your app.

5. Appcues: This plugin allows you to add interactive product tours within your app using simple visual editors, making it easy to create engaging experiences for your users.

6. Taplytics: Taplytics offers a variety of features including “Onboarding Experiences” which lets you create personalized onboarding flows and tutorials for your users.

7. Flinto: Flinto is a design tool that lets you create animated prototypes of your app’s user experience, making it easier to test and refine the flow of your product tour before implementation.

8. Hotjar: Hotjar’s platform includes user feedback and survey features which can be used to gather insights from users during or after completing the product tour process.

9. Mixpanel: Mixpanel not only provides analytics for mobile apps but also includes features such as “Explorer” which allows you to visually map out the user journey, making it easier to identify areas where a product tour may be beneficial.

10. CleverTap: CleverTap offers features such as “Journeys” which allow you to define custom workflows and triggers for targeted in-app messages and walkthroughs based on user behavior.

19 .What is the role of branding in creating an impactful and memorable mobileappproducttour.

Branding is an essential component of creating an impactful and memorable mobile app product tour. Here are some key roles that branding plays in this process:

1. Establishing a visual identity: Branding helps to establish a strong and consistent visual identity for the app product tour. This includes the use of colors, fonts, logos, and other design elements that reflect the overall brand image.

2. Making a good first impression: The first impression is crucial for any product or service, and this holds true for mobile app product tours as well. A well-branded tour with a visually appealing design can make a positive impact on users, enticing them to engage further with the app.

3. Creating recognition and trust: Branding creates recognition and builds trust with users. When they see familiar brand elements on the product tour, they are more likely to feel comfortable and confident using the app.

4. Communicating brand values: Through branding, companies can also communicate their brand values and messaging to users through the product tour. This helps to create a connection with the target audience and sets expectations for what they can expect from the app.

5. Differentiating from competitors: In today’s competitive market, it’s important for brands to stand out from their competitors. A well-branded mobile app product tour can help differentiate from similar apps by creating a unique and memorable experience for users.

6. Creating consistency across platforms: If your company has multiple apps or products, branding can help maintain consistency across all platforms, creating a cohesive user experience.

7. Encouraging user engagement and retention: A strong brand presence in the mobile app product tour can positively impact user engagement and retention rates by creating an emotional connection with users.

In conclusion, branding plays a significant role in creating an impactful and memorable mobile app product tour by establishing a visual identity, making a good first impression, building trust with users, communicating brand values, differentiating from competitors, maintaining consistency, and encouraging engagement and retention.

20 .Can gamification elements be incorporated intoa continuous or ongoingmobileappproducttourto keep users engaged over time?

Yes, gamification elements can be incorporated into a continuous or ongoing mobile app product tour to keep users engaged over time. Here are some possible ways it can be done:

1. Award points or badges – Users can earn points or badges as they complete different steps of the app tour. This not only makes the tour more fun but also adds an element of competition for users to strive for more achievements.

2. Set challenges or missions – Incorporating challenges or missions within the app tour can encourage users to explore and engage with the app in a more interactive way. For example, completing certain tasks within the tour can lead to unlocking bonus features.

3. Include mini-games – Mini-games such as trivia quizzes or puzzles can be integrated into different stages of the app tour to add extra entertainment and engagement for users.

4. Create a progress bar – A progress bar that tracks users’ completion of the product tour can motivate them to keep going and finish it to see their final score or reward.

5. Offer rewards or incentives – In addition to earning virtual points or badges, you could also offer tangible rewards like discount codes or special offers that users can redeem once they complete the entire product tour.

6. Implement social sharing features – Allowing users to share their progress on social media platforms can create a sense of community and encourage others to participate in the app tour as well.

Overall, incorporating gamification elements into a continuous or ongoing mobile app product tour adds an element of fun and motivation for users, keeping them engaged over time and encouraging them to fully explore and utilize your app’s features.